New technologies are taking over the real estate industry at an accelerating rate. From mobile technology to virtual reality, it is no secret that digital technology is part of the real estate world.
As we see it, here are the five leading technologies.
Mobile Technology
We all know that mobile devices have impacted almost all walks of human life. We also know home buyers use mobile devices for all aspects of their home search. These devices, like tablets and smartphones — are powerful enough to do many of the same things one can do with a desktop or laptop computer. So in an age where instant information is expected, information that is responsive to mobile devices is essential to enable prospective buyers to get property details and images instantly. For sellers, this is vital information to know!
Social Media
The best realtors use social media as a way to connect, share information, share advice, and reach potential buyers and sellers. Also, buyers who are 30 years old and under are intensely social savvy since, for many homebuyers of this generation, social media is the primary source for news, entertainment, and communication. With 72 percent of Canadians aged 18 to 34 looking to buy in the next five years, it is essential for sellers to know that targeting posts and ads specifically to these demographics is very critical.
Cloud-Based Apps
Rewind a few years, and most people who bought and sold real estate would have told you that it was stress full and time-consuming. Now, top-performing realtors use cloud base technologies to help make the process of buying and selling as smooth as possible. From online search portals that provide a wide range of listed properties to E-signing technology like DocuSign, is an electronic process that indicates acceptance of a record or agreement. Cloud-based apps are hassle-free and can be used at any time, anywhere you like.
3D Tours
There is no better way to show off a home to a buyer, then the use of a 3D virtual tour. This technology has become a powerful online tool that engages buyers to access to property information in a way photos can not. With 3D virtual tours, buyers can take their time to delve into the home tour from where ever they are.
iGUIDE 3D tours is a perfect example of this type of technology, which includes floor plans, 360° images, room dimensions, photos, and much more. Check it out, you will love it !
Virtual Reality
Virtual Reality is here, and it is a perfect technology for the real estate world. Buyers can put on a headset and transport themselves into an interactive tour where they can navigate through a floor plan. This interactive experience allows a buyer to view the home as many times as they like from almost anywhere. No stress and no rush. This technology is still in the early stages, and as it develops, more features will be available to improve the home viewing experience.